A niche is a special area in which you specialize. Think first about your strengths and the things you are best at or enjoy the most. Next, evaluate your skills in the industries related to those interests and talents. Is there a particular thing in there that you feel you are best at? Put your own unique spin on something that others do, this could be seen as a niche for you. And finally, think about your ideal client in this niche? What would they do and what would they want and expect from you?

A niche can be anything! If it’s something you are interested in chances are there are other people out there that are interested too.